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9 July 2015
Adorama has released its seventh episode in Through the Lens, its Wednesday series of videos exploring the work of "social media's most popular image-takers." Each episode, dedicated to a single photographer, explores "their journeys, biggest inspirations, tools and best tips."
Episode Seven features Havas Worldwide Chief Creative Officer Jason Peterson, who posts his black-and-white iPhone and Leica images on Instagram.
To catch up on the first six episodes, visit Through The Lens. A second season of the series is already being planned, Adorama said.
SONY NYC PHOTO WALK
On July 19, Adorama will host a Sony Day Photo Walk with photographer Antonio Jaggie, who was featured in Episode 3 of Through The Lens. Taking place on the scenic streets of Chelsea, attendees can explore New York City through their own lens and capture great moments.
Food and beverages will be provided by Telegraph Coffee before the photo walk begins at Adorama, where Sony staff will showcase their newest cameras for the crowd to test out.
Registration is required.
For more information see the news release below.
Adorama Goes 'Through The Lens' and Explores Instagram's Most Followed Photographers in Latest Web Docuseries
Featuring Instagram-famous photographers, YouTube hit "Through The Lens" documents the inspiring stories of social media's most popular image-takers; more photographer collaborations and events coming soon from Adorama, plus -- Seventh episode just released!
NEW YORK -- Adorama has recently launched a new Web docuseries called "Through The Lens" on its AdoramaTV online channel. An insta-hit, the YouTube series profiles Instagram's most popular photographers, highlighting their unique photography styles in each episode. Followed by hundreds of thousands of social media users, these artists share their journeys, biggest inspirations, tools and best tips in brief AdoramaTV episodes, which are gaining popularity with every new release. Most recently, Episode 7 of "Through The Lens" featuring Jason Peterson was just released yesterday -- watch now here: https://www.youtube.com/watch?v=ZQ4ua-CaETU.
"The feedback from our audience has been overwhelmingly positive," states Salvatore D'Alia, video content producer at Adorama. "They really appreciate the message of the show and admire the production value. We're really proud of how 'Through The Lens' has taken off and are looking forward to working with more inspiring photographers."
The first six episodes of "Through The Lens" have been extremely well received, earning statuses as some of the most liked and commented on videos on the channel. Featured Instagram photographers are also pleased with the response from the show, saying:
"Since being featured on 'Through The Lens,' I have received such great feedback on how I've inspired others to follow their passion for photography. It has given me an even greater sense of determination to give back and connect deeper with the community." -- Jose Tutiven aka @Tutes "Through The Lens," Episode 2
"Being able to share my photography journey and inspire my fans through Adorama's 'Through The Lens' has been an absolute honor." -- Natalie Amrossi aka @Misshattan "Through The Lens," Episode 5
"Through The Lens" offers an interactive experience that caters to the young, social media savvy audience, introducing them to photography from a relatable perspective. A second season is already in the works and it is set to showcase even more photographer collaborations, tips and inspiration, plus concurring local events to give the audience a more immersive experience with "Through The Lens" artists.
To watch full episodes of "Through The Lens," visit http://adorama.nyc/category/through-the-lens/.
Go 'Behind The Lens' on a Photo Walk With Antonio Jaggie and Sony
On Sunday, July 19, Adorama will host a Sony Day PhotoWalk with featured "Through The Lens" episode 3 photographer Antonio Jaggie. Taking place on the scenic streets of Chelsea, attendees can explore New York City through their own lens and capture great moments. Food and beverages will be provided by Telegraph Coffee before the photo walk commences at Adorama, where the friendly staff from Sony will be showcasing their newest cameras for the crowd to test out.
Register for Adorama's Sony Day PhotoWalk now: http://www.adorama.com/alc/browse/pages/instafamous-photowalk-antonio-jaggie-presented-sony.