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Lensbaby Announces Trio 28 For Mirrorless
5 October 2016
Lensbaby has announced its Trio 28, a new three-in-one optic for FujiX, Micro 4/3 and Sony E mounts. The three lenses built into the turret of the Trio 28 provide versions of Lensbaby's most popular specialty lenses: Twist, Velvet or Sweet.
Each of the three lenses included in the Trio 28 provides a different creative effect:
- Twist provides a large sharp central area of focus surrounding by twisty, swirling bokeh, often compared to Petzval lenses
- Velvet captures a sharp yet dreamy central area of focus with delicate glow from edge-to-edge
- Sweet creates a sharp central sweet spot of focus surrounded by gradually increasing blur
Lensbaby optics usually vary their effect with a change of aperture with wider apertures providing the most dramatic effect. The Trio 28 has just one aperture but at f3.5 it's wide enough to provide a noticeable effect.
Rotating the turret moves each optic in succession into the center of the Trio 28, lining it up with the camera sensor.
"Trio 28 offers a revolutionary shooting experience for mirrorless shooters," said Lensbaby Co-Founder and CEO Craig Strong. "This is the first lens we've designed specifically with the mirrorless camera's small form factor in mind. With mirrorless camera sales continuing to grow, this was a natural next step for Lensbaby.
"Our goal is to help photographers discover their unique visual voice through the creative freedom our lenses offer," Strong continued. "With a variety of selective focus effects in a compact lens designed for the small form factor of mirrorless cameras, Trio 28 goes above and beyond, helping us reach this goal. We can't wait to see what photographers create with it."
SPECIFICATIONS
Specifications for the Trio 28 include:
LENSBABY TRIO 28 SPECIFICATIONS Mount FujiX, Micro 4/3, Sony E Focal Length 28mm Aperture f3.5 Minimum Focus 8 inches Optical Design Three elements:
Twist Optic: 4 multi-coast elements in 3 groups
Velvet Optic: 3 multi-coated elements in 2 groups
Sweet Optic: 3 multi-coated elements in 2 groupsAutofocus No Image Stabilization No Filter Thread 46mm Dimensions 2.75 x 2.75 x 2 inches Weight 4.9 oz. The lens is shipped with both front and rear lens caps, a microfiber bag and a user guide.
PRICE, AVAILABILITY
The Trio 28 will be available Oct. 26 for $279.95, the company said. It's available for pre-order now on the Lensbaby site.
Lensbaby Launches One-of-a-Kind Lens for Mirrorless Camera Shooters
Convenience meets creativity with unique, compact 3-in-1 lens design
PORTLAND, Ore. -- Lensbaby, makers of award-winning creative effects lenses, optics and accessories, announces the launch of its most versatile lens yet, Trio 28. Designed specifically for mirrorless camera users, Trio 28 features three selective focus optics in one compact lens and will be available for purchase on Oct. 26.
By simply rotating a dial to switch between Lensbaby's most popular optical effects -- Twist, Velvet or Sweet -- the Trio 28 empowers photographers to shape their vision in the moment through the limitless creative options offered by the lens:
- Twist gives you a large sharp central area of focus surrounding by twisty, swirling bokeh
- Velvet has a sharp yet dreamy central area of focus with delicate glow from edge-to-edge
- Sweet creates a sharp central sweet spot of focus surrounded by gradually increasing blur
"Trio 28 offers a revolutionary shooting experience for mirrorless shooters," said Lensbaby Co-Founder and CEO Craig Strong. "This is the first lens we've designed specifically with the mirrorless camera's small form factor in mind.[!]With mirrorless camera sales[!]continuing to grow, this was a natural next step for Lensbaby."
"Our goal is to help photographers discover their unique visual voice through the creative freedom our lenses offer," Strong continued. "With a variety of selective focus effects in a compact lens designed for the small form factor of mirrorless cameras, Trio 28 goes above and beyond, helping us reach this goal. We can't wait to see what photographers create with it."
The wide 28mm focal length, as well as the small and compact form to match the size of mirrorless cameras, makes the Trio 28 an ideal lens for on-the-go adventure and will help photographers uniquely capture the soul of street scenes, landscapes, environmental portraits and more.
When shooting on full frame cameras, Twist will produce a subtle vignette.
The Trio 28 is designed for the following mirrorless cameras: Sony E, Micro 4/3 and Fuji X. It retails for $279.95 and will be available for purchase at Lensbaby.com and other Lensbaby-authorized retailers on Oct. 26.